Fiftyfive5 Pty Ltd (Fifty-Five Five Pty Ltd)

MAS Panel Category
Commercial
Research
Research and data collection
Business type
SME (status as reported by suppliers)

Fiftyfive5 evolved out of a desire to see investment in research deliver insights that drive social impact for clients and community. We leverage proven processes and expertise to inspire action, create value and enhance society through 3 key service offerings:

  • Citizen centred design: Policy, program, service and experience design
  • Behaviour change: Communications development; behavioural science
  • Performance measurement: Brand/communications tracking; customer experience; program evaluation

Fiftyfive5 has grown to become Australia’s largest and most awarded market and social research consultancy with the industry's most highly skilled talent. We’ve done this by:

  • Defining the real question: Attaining total clarity on the problem that needs to be solved. Being clearer still on why we’re solving it.
  • Leveraging multi-source data: Utilising qualitative, quantitative, cultural insights, secondary or administrative data depending on client need.
  • A deep understanding of people: Identifying the why behind the what, the human behind the data and the levers that can cut through and inspire change.
  • To create paths that land inside organisations: So our clients can see the 'so what’, feel the potential, and are inspired to own the way forward.

Awarded ‘Research Agency of the Year’ by B&T 2021-2023 and ‘Research Organisation of the Year’ by The Research Society 2020-2022.


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