Dentsu Mitchell Media Australia

From 1 July 2014, Mitchell & Partners Australia Pty Ltd (ABN 44 123 609 629) undertook the planning and placement of the Commonwealth Government’s advertising replacing the previous master media agencies for campaign advertising (Universal McCann) and non-campaign advertising (Adcorp Australia).

On 1 July 2015, Mitchell & Partners Australia Pty Ltd announced its rebranding to ‘Dentsu Mitchell Media Australia Pty Ltd’, whilst retaining Adcorp Australia Ltd (Adcorp) as its subcontractor for the delivery of non-campaign advertising.

On 23 September 2016, Dentsu Mitchell announced that it would deliver all advertising services for recruitment, public notices and tenders notices for the Australian Government and its associated entities, rather than Adcorp. 

Transition Out Process

The transition of non-campaign advertising services from Adcorp to Dentsu Mitchell has been completed. Adcorp ceased delivering advertising services on Friday 7 October 2016. 

Please see the Key Contacts web page for further information on Dentsu Mitchells’ contact details.

Government Advertising Online Portal

Dentsu Mitchell, with assistance from Finance, plans to progressively introduce a new WoAG Advertising Arrangement Online Portal which will replace the existing Connect2 system and enable Customers to log advertising requests and access advertising related information.

Dentsu Mitchell will contact Customers to identify Online Portal’s access and training needs.  Customers may wish to nominate and participate in User Acceptance Testing for a more detailed exposure to the Online Portal.

Finance appreciates your continued support of the WoAG advertising arrangement. If you have any questions or concerns, or wish to discuss this transition in more detail, please contact the WoAG Advertising Arrangement Management Team at advertising@finance.gov.au or at 02 6215 3393 / 02 6215 3143.

Last updated: 04 November 2016